First-party data

The proof. Measured, dated, verifiable.

An agency shows you client logos. We show you data. These four cases come from sites we own or operate: we tested everything on ourselves before selling any of it.

The proof

Four measured cases, at a glance

Independent measurement tools, dashboards shown live on request

02

398 citations inside ChatGPT

398
Citations measured in ChatGPT answers
URL
Verified one URL at a time, not by domain average
2
Assistants carrying most citations

The context

Our English-language dental media for the US market. The objective: be the source AI assistants cite when someone asks a dental question.

The result

398 citations measured inside ChatGPT answers on dental-area.com, verified URL by URL in Ahrefs Site Explorer on 30 August 2026. Copilot adds 590.

The method, in plain terms

  1. Direct answer structure: every page opens with the answer, and assistants lift it as written.
  2. FAQ sections marked up with FAQPage schema on every piece of content.
  3. An anti-regression protocol: on a cited page, every edit is additive, never destructive. We learned it from a real incident, which we resolved, then measured and documented.
  4. Continuous monitoring: every page is tracked on its own citation count, page by page, never as a domain average.

What it proves. AI visibility is not declared, it is engineered. And it is measurable, URL by URL.

03

The recovery of a Paris practice site

50%
Of organic traffic lost in six months
8
Weeks in the rebuild plan
2 to 6
Weeks for a rebuilt page to regain positions

The context

The site of an orthodontic practice we operate had lost roughly half its organic traffic between January and July 2026: publishing had stopped, freshness had decayed, competitors were active, and AI Overviews were eroding click-through rate.

The plan

An eight-week plan: six existing pages rebuilt, two new pieces of content, a fixed weekly publication rhythm, internal linking rebuilt, FAQPage schema applied systematically. Production orchestrated end to end by our system, from brief to delivery.

The first effects

  1. Rebuilt pages regain positions in 2 to 6 weeks, where new content on this site took 8 to 12 weeks to start moving. That gap is the reason for the refresh-to-creation ratio we chose.
  2. The site is in active recovery on its main local query, worth 1,800 searches a month.

What it proves. The method works in repair, not only in construction. And a practice does not need the budget of a dental group to apply it: it needs consistency and method.

04

The AI citation scoreboard we can stand behind

1,030
AI citations to dental-area.com, all platforms
67
Pages cited inside ChatGPT
38
Countries where our English pages are cited, zero translations

The context

On 30 August 2026 we re-pulled Ahrefs Brand Radar and Site Explorer. Across the whole US dental report, institutions still lead. On the commercial questions we actually target (braces cost, Invisalign cost), our pages are among the most cited.

The result

We do not out-cite the ADA across all US dental topics. We do lead specific slices: braces questions (our cost guide, 51 AI answers) and Invisalign questions (our cost page, 21). Site Explorer shows 1,030 all-platform citations to dental-area.com and 398 inside ChatGPT, across 38 countries.

AI citations · US · braces questions

On braces questions, we are first

Our braces cost guide our network
51
DentalPlans
27
MySpecialtyDentist
26
DentalReviewed
22
MySpecialtyDentist
19
Chacon Smiles
18
Our ortho insurance page our network
17
Zaytoun Orthodontics
16

AI answers citing this page

Ahrefs · 30 August 2026 Angela Rossi · dentalog.ai

Orthodontic wax · US

Two of our sites lead the same topic

dental-area.com our network
53
orthodontist-newyork.com our network
51
Colgate
28
Dentaly
24

AI answers citing this page. Our two sites hold the top two spots, with 18 co-citations.

Ahrefs · 30 August 2026 Angela Rossi · dentalog.ai

dental-area.com · all platforms

Citations we can stand behind today

1,030

AI citations to dental-area.com, all platforms. ChatGPT: 398. Copilot: 590.

Ahrefs · 30 August 2026 Angela Rossi · dentalog.ai

The method, in plain terms

  1. Price content first: precise, dated, segmented ranges. When an AI is asked a price, it looks for a figure it can cite. On braces questions our cost guide gathers 51 AI answers; on Invisalign questions, 21.
  2. Direct answer structure and marked-up FAQs on every page, so the engines have something liftable to quote.
  3. Several editorial assets pushed independently on the same topic: on orthodontic wax our two sites hold the top two cited sources and appear together in 18 co-citations.
  4. An anti-regression protocol: a cited page is only ever enriched, never rewritten, with citation checks three weeks after every edit.

What it proves. AI visibility can be measured page by page, platform by platform. A media site built from zero can out-cite established brands on specific questions. That is the exact method we sell.

Verifiability

These figures come from independent measurement tools (Ahrefs) and are dated August 2026. In a meeting we show the dashboards live, positions and citations included. No polished screenshots: the data, on screen, on the day.

Our first-party figures come from measurements on sites we operate. When we have no first-party data on a subject, we say so rather than borrow someone else's statistic.

Get a few quick wins for your site

The methods behind the numbers

Each of these cases is written up in full inside one of our guides.

01
Marketing

Dental Marketing: The Complete Guide

Strategy, budgets, cost per patient, and what to ignore

02
SEO

Dental SEO: The Complete Guide

How content can beat authority, with the receipts

03
Marketing

30 Dental Marketing Ideas That Actually Work

Sorted into essential, optional and skip

04
AI

AI Marketing for Dental Practices

How to get your practice cited by ChatGPT, from the team that measured 398 ChatGPT citations

05
Website

Dental Website Design That Converts

The patterns behind pages that patients and AI assistants both trust